News

O-I Glass and Kererū Brewing Co: Homegrown sustainability in action

Upper Hutt’s award-winning Kererū Brewing Company is committed to keeping it local as a central tenet of its sustainability journey. Fortunately Kererū is confident that it is able to access the best hops, the best malt, the best water and the best glass packaging from within New Zealand. This video, made with support from our [...]

WaltersPR free webinar: Effective communication during a crisis

If you weren't able to attend WaltersPR Principal Jacquie Walter's free webinar on effective communication in a crisis via the Nelson Tasman Chamber of Commerce, you can access the presentation here. If you'd prefer a more personal approach, Jacquie would be happy to deliver the presentation direct to your team. Just email jacquie@walterspr.co.nz to book a time. [...]

Cawthron Institute to host Open Oceans Aquaculture Symposium

Open Ocean Aquaculture is the new frontier in the marine sector, one that is vitally important to New Zealand and others around the world as the demand for food protein increases. WaltersPR is proud to be assisting Cawthron Institute to promote its inaugural Open Oceans Aquaculture Symposium, which brings together industry, iwi, government, and global [...]

Gaining value from understanding your customers

Customer research is not something new. It’s what businesses do from day one, asking what customers want, and how a certain service or product will meet that want. But these days, this research is more important, particularly within the digital landscape. Customers are bombarded with status updates, pictures, video and advertising messages every hour of [...]

Google’s mobile-first indexing – How to make sure your website keeps getting noticed

It’s no surprise that Google’s announcement that it will shift to mobile-first indexing is currently taking the internet by storm. Fortunately, most people with a website built in the last five years should be fine. But first the burning question – What is mobile-first indexing? Google operates by sending “spiders” throughout the internet that crawl [...]

Facebook algorithm change – don’t be afraid

Earlier this year, Mark Zuckerberg (CEO and Founder of Facebook), announced a major upgrade to Facebook’s newsfeed algorithm that focuses on what they call “meaningful engagement”. The changes mean that Facebook feeds will now display more content from family and friends, with less focus on other pages i.e. business pages. As a user, Facebook is [...]

Load More Posts