Customer research is not something new. It’s what businesses do from day one, asking what customers want, and how a certain service or product will meet that want. But these days, this research is more important, particularly within the digital landscape. Customers are bombarded with status updates, pictures, video and advertising messages every hour of [...]
We were delighted to see our clients Dot Kettle and Georgia Richards, and their business Pure Peony (Dove River Peonies) feature on the Seven Sharp programme last night. Click HERE to watch the segment. Pure Peony is based in Nelson Tasman, on a 100 acre lifestyle block with a beautiful view of the Kahurangi Range from [...]
We've been working with the amazing team at HeliServicesNZ for the past 18 months, providing strategic social media and marketing advice (including digital channels). We've also worked with the company to upskill its team on successful social media content generation and placement and to help the company transition from three separate brands for its main [...]
