Harnessing the power of The Alternative Board
Alfredo Puche has brought The Alternative Board to the Top of the South and is encouraging business owners to take up the opportunity to work on their businesses. Every month, The Alternative Board brings together six [...]
Gaining value from understanding your customers
Customer research is not something new. It’s what businesses do from day one, asking what customers want, and how a certain service or product will meet that want. But these days, this research is more [...]
Google’s mobile-first indexing – How to make sure your website keeps getting noticed
It’s no surprise that Google’s announcement that it will shift to mobile-first indexing is currently taking the internet by storm. Fortunately, most people with a website built in the last five years should be fine. [...]
Facebook algorithm change – don’t be afraid
Earlier this year, Mark Zuckerberg (CEO and Founder of Facebook), announced a major upgrade to Facebook’s newsfeed algorithm that focuses on what they call “meaningful engagement”. The changes mean that Facebook feeds will now display [...]
Ethics and online influencers
You may have seen recent coverage about the payment of influencers to appear on One News and speak positively about a particular brand. This is not ethical and runs counter to the code of ethics we adhere [...]
Millennials prefer reading news online to viewing video
This interesting article highlights some research conducted by American company Pew Research Center. The research shows that overall more Americans prefer to watch news rather than read or listen to it, but this varies in each age [...]