Congratulations to the team at VOICE, Specialist Brand Agency for their fantastic 7x awards win at the Transform Awards Asia-Pacific 2018 in Hong Kong. VOICE won two gold, a silver, two bronze, and two highly commended awards for its brand strategy and development work with Chamber Music New Zealand, Hiakai, Property Brokers, Reside Location Group, and O-I Glass. VOICE were [...]
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So far Sandrine Marrassé has created 38 blog entries.
Cawthron Institute hosted leading British environmentalist, Sir Jonathon Porritt, last night as the guest speaker for this year's Thomas Cawthron Memorial Lecture, a free annual community event for the people of Nelson Tasman, held since 1917. Porritt is a leading British environmentalist, renowned for his solution-based approach to sustainability and refreshing perspective that keeps hope [...]
Fantastic to see that our client IdealCup's CupCycling™ initiative has been rolled out in 10 cafés in Upper Hutt this month! The Upper Hutt version of the CupCycling™ cup features the beloved pīwakawaka (fantail) and the message ‘Love Upper Hutt. Choose to reuse.’ Pictured above left to right: Cake & Kitchen’s Richard Schouten, Limelight’s Cherie Braun, Trudy Preston from Trudy’s [...]
It was great to help our client VOICE to announce its latest successful rebrand project this month. VOICE worked closely with Property Brokers to highlight the values and character of the successful regionally-based company, ultimately lifting the brand into a more contemporary and dynamic space. Click here to read the coverage in The Big Idea.
Customer research is not something new. It’s what businesses do from day one, asking what customers want, and how a certain service or product will meet that want. But these days, this research is more important, particularly within the digital landscape. Customers are bombarded with status updates, pictures, video and advertising messages every hour of [...]
We were delighted to see our clients Dot Kettle and Georgia Richards, and their business Pure Peony (Dove River Peonies) feature on the Seven Sharp programme last night. Click HERE to watch the segment. Pure Peony is based in Nelson Tasman, on a 100 acre lifestyle block with a beautiful view of the Kahurangi Range from [...]
We've been working with the amazing team at HeliServicesNZ for the past 18 months, providing strategic social media and marketing advice (including digital channels). We've also worked with the company to upskill its team on successful social media content generation and placement and to help the company transition from three separate brands for its main [...]
So fantastic to see our client IdealCup feature on Seven Sharp this week. The work that IdealCup (and sister company Celcius Coffee) are doing towards making Motueka disposable cup free via its CupCycling initiative is starting to take off not only nationally, but also internationally. Inspiring stuff! Click here to watch the clip.
It’s no surprise that Google’s announcement that it will shift to mobile-first indexing is currently taking the internet by storm. Fortunately, most people with a website built in the last five years should be fine. But first the burning question – What is mobile-first indexing? Google operates by sending “spiders” throughout the internet that crawl [...]
Our client Cawthron Institute featured on 1 News in a story about just one of the ways it does clever business in the Nelson Tasman region. The government has announced new tax incentives for R&D in the Science and Innovation sectors, and Cawthron's client Supreme Health is being used as an example of the value [...]